OpenEMM is web-based enterprise application for email marketing, marketing automation, email newsletter and service emails (like transaction emails and event or time triggered emails) and lead management. To summarize it, OpenEMM is a tool for customer relationship management by email.
OpenEMM offers tons of features for professional users, among them: a great user interface, template-based HTML mailings, automatic bounce management, mail opening and link tracking, lots of graphical realtime statistics, a content management system, self-defined and behaviour-based target groups, a multiqueue mail backend for maximum sending performance, a time-driven automated data import and export, an extensive set of webservices, a plugin interface to easily extend the core functionality, a scripting feature to enhance the functionality of OpenEMM with triggerable customized actions and an audit-proof user activity log.
OpenEMM is the first open source application for e-mail marketing. Its code base has been developed since 1999 and is used - as part of the commercial software product E-Marketing Manager (EMM) - by companies like IBM, Daimler, Siemens and Deutsche Telekom.
OpenEMM offers already more than 95% of the functionality of most commercial products and some features most commercial products do not offer right now (for example MySQL support and CMS functionality).
The main difference to its commercial brother is, that OpenEMM is an easy to set up single-server solution, while EMM provides a richer feature set and operates distributed on several servers or as software as a service (SaaS).
To provide you with free service & support several selfservice categories are operated on this website such as a FAQ database and support forums. The available content is continuously enhanced by feedback from the OpenEMM user community!
OpenEMM offers a web-based user interface which works with all major browsers like Internet Explorer, Mozilla Firefox, Google Chrome and Safari. OpenEMM is mainly written in Java (Frontend) and Python (Backend) and employs leading edge Java frameworks like Hibernate, Spring and Struts. Some performance-sensitive code is written in C.
OpenEMM runs on top of a well proven open source software stack:
OpenEMM is quite easy to install and extensively documented. If you are interested in commercial services like setup support, a service contract, hosting and administration or development, please have a look at the list of commercial services for OpenEMM, offered by the initial developer of OpenEMM.
OpenEMM is positioned at the intersection of E-Commerce, CRM, CMS, BI and ERP, because companies
OpenEMM is a stand alone application and provides basic CRM, CMS and BI functionality. Due to several interfaces it is possible to integrate OpenEMM with existing online shops as well as CRM, CMS, BI and ERP applications for best-of-breed solutions.
The final release of the all new OpenEMM 2015 is now available at SourceForge:
OpenEMM 2015 is a really big release! It offers tons of new and valuable...
The final release of the all new OpenEMM 2013 is now available at SourceForge:
OpenEMM 2013 is our biggest release ever! It offers a ton of new and...
The first release candidate (RC1) of the all new OpenEMM 2013 is now available at SourceForge:
OpenEMM 2013 is our biggest release ever! It offers a ton...
If you want to get some inside info on OpenEMM beyond the official news releases, please visit our Twitter log at http://twitter.com/openemm.
If you like OpenEMM please give us a